eNewsletter – March 2025 – Canada

We’re pleased to share that G&S Sales now represents Heat-flo, in addition to Bradford White Water Heaters, in Utah and part of Idaho. Preferred Sales Inc. is now representing Electro Industries in Ohio. Both agencies have been our rep partners for nearly three decades and we’re proud to help expand their portfolios.

“It’s been exciting to award new lines, and the technologies that go with them, to the right rep partners to better position Bradford White and our manufacturers’ representatives for future growth,” said Greg Eynon, Senior Vice President of Business Operations. “The selective combination of these technologies is well suited for reps that have the capability to provide more complete systems solutions. This is just the beginning!”

We’re pleased to announce that Ryan McAndrews, Senior Manager – Customer Service and Order Management, joined the BWC Marketing team as the new Wholesale Channel Marketing Manager on March 10, 2025. This is not only a new role for Ryan, but for the Marketing Department as well and the team is excited to have him on board. We know many of you worked with Ryan directly over the years and we can assure you you’re in good hands with his successor, Ashley Harrigan.
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We’re excited to announce the promotion of Jack Brody to Regional Sales Manager for Specialty Products in the Upper Midwest Region. Jack’s territory will encompass all districts in Region 4 including IA, IL, IN, KS, MI, MN, MO, ND, NE, SD and WI. In this new role, Jack will continue to work closely with you, our Manufacturer’s Representatives, and the Specialty Products Team to support sales initiatives for boilers, indirect fired water heaters, and tankless products.
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There’s a new Prep the Rep® available now on RepConnect®. This latest edition focuses on understanding condensate in water heaters and is a useful resource to help keep you up to date on product information. We also archive all editions of Prep the Rep® so you can easily revisit previous bulletins!

We’re excited to share our Infiniti® GS and GR tankless water heaters now have a new label. We redesigned the labels based on customer feedback and to more effectively display the Bradford White Water Heaters brand to the tankless market. The design is consistent with the label on our tank-type water heaters and we’re confident the alignment will increase brand visibility for potential customers. Keep an eye out for the new look!

Last month our team traveled to Orlando, FL for the 2025 AHR Expo. The show was wildly successful, and it was the first time the entire Bradford White Corporation family of companies was set up in one booth. We loved uniting our expanding portfolio of companies and showcasing our latest products and innovations to our valued customers as well as connecting with new people. Click here to watch our AHR 2025 recap video.
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