The 2025 Bradford White Corporation Sales Meeting was a huge success! We had a wonderful time in Fort Lauderdale, Florida connecting with all of you, our valued rep partners. Thank you to everyone who made the trip, we know your schedules are busy. It was great to spend time together networking, learning and having strong discussions. Our future together is bright, and we look forward to continuing to play the long game with you. Check out this quick video recap of the meeting.
We’re pleased to announce that Greg Eynon has been promoted to Executive Vice President, effective immediately. Since his promotion to Senior Vice President-Business Operations in July of 2023, Greg brought his innovative leadership style and a passionate customer focus to his then new responsibilities, Bradford White Canada and International Sales. It didn’t take him long to jump in with both feet, tackling new challenges and embracing his new teams. He doesn’t accept the status quo, and works collaboratively to drive positive changes that benefit our customers, internally and externally.
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We’re pleased to announce the promotion of Patrick Aquino to the role of Vice President of Commercial Business. In 2023, we placed an increased focus on the commercial segment of our water heater business. We needed an individual with deep industry knowledge and longstanding relationships to lead this effort, and we were fortunate to hire Patrick as Sr. Director of Commercial Sales. Patrick quickly developed a winning strategy for our commercial water heater business, hired an outstanding team to execute that strategy, and changed our trajectory in the commercial market. Recently, Patrick also took on the responsibility of sales strategy for FloLogic in the wholesale channel.
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We’re pleased to share that we’re launching new 80- and 115-gallon commercial indoor/outdoor stainless steel storage tanks in the coming weeks. To learn more about the new models, the SSJST80C5 and SSJST115C5, and this upcoming product launch, please click here.
There’s an upcoming change to the inner door gasket adhesive of applicable gas water heaters that we’d like you to be aware of. The change will not impact performance, but you will notice a difference in color on the new design compared to the legacy design. We’re changing the adhesive which is applied to the inner door gasket on water heaters with the Defender Safety System®READ MORE…
As you may have learned at the 2025 Bradford White Corporation Sales meeting, Bradford White is working very hard to ensure we can provide you and your local customer base with a vast product offering to meet the future regulatory requirements. To make sure we are hitting the mark, we’d greatly appreciate your feedback via a quick two-question survey. Please take a minute to share your thoughts here.
The Bradford White For The Pro® Photo Contest is off to a great start. We’ve gotten some awesome installation photos and love seeing contractors posing with their work. As a reminder, we’re running the contest through October 31, 2025 with winners chosen weekly and posted on social media. Contractors can submit a photo posing with a Bradford White installation for a chance to win a custom Carhartt® backpack, a brand-new prize this year! Please continue to help us spread the word using our social media toolkit. You can also share and distribute this flyer which explains the contest rules and additional terms and conditions. Flyers can be placed on counters, passed onto wholesalers, given out during training seminars, tradeshows, events and more. Thank you for your support, we couldn’t promote this without you!
The ASPE Tech Symposium is just a few weeks away and we’ll be there not only with a booth, but we’re also presenters. We look forward to connecting with engineers from your territories and educating them on our product portfolio as well as the future of commercial water heating. Our presentation topic is “Navigating the Future of Commercial Water Heating: Key Insights on DOE 2026 Updates, Efficiency, Venting, and Retrofit Design.” Please help us spread the word to engineers in your region, we’d love to see them at booth 400! ASPE is September 24th through the 28th this year in Orlando, FL.
IN THE NEWS:
- Overcoming Common Challenges with Commercial Water Heater Installs | Contractor
- Best Practices for a Commercial Water Heater Installation | phcppros
- Bradford White Brings Water Heating Expertise to 2025 ASPE Tech Symposium | Contractor
- Beyond the blueprint: Navigating codes, carbon and clean energy incentives | Plumbing & Mechanical
- For Commercial Buildings, Are Tankless Water Heaters a Sound Option? | Buildings
- This Is The Most Reliable Water Heater Brand, According To Thousands Of Reviews
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