

We’re just a few weeks away from the 2025 BWC Sales Meeting and we truly cannot wait to host you! The sales meeting is a longstanding Bradford White tradition and we’re excited our valued rep agencies will get to experience it once again. There’s so much hard work and preparation that goes into this multi-day event and it’s all hands on deck as the countdown is on. We look forward to spending quality time connecting, networking and learning together in Fort Lauderdale next month.

Back by popular demand, the Bradford White For The Pro® Photo Contest is officially live with a brand-new prize this year! Now through October 31, 2025, contractors can submit a photo posing with a Bradford White installation for a chance to win a custom Carhartt® backpack. Winners will be selected weekly. To ensure another successful year of the contest, please help us spread the word using the provided social media toolkit. You can also share and distribute this flyer which explains the contest rules and additional terms and conditions. Flyers can be placed on counters, passed onto wholesalers, given out during training seminars, tradeshows, events and more. Thank you for your support, we can’t wait to see the photos come flooding in!

We’re pleased to share that we’ve enhanced our quoting process. Please continue to use the new email address, Quotes@bradfordwhite.com, to submit requests for Bradford White quotes. We understand that quoting is an essential part of our business and that a fast turnaround is paramount. This email address will be supported by a team under the leadership of Mayura Patel, National Pricing and Rebate Manager. Through your feedback and internal analysis, we realize it’s no longer feasible for a single person to manage the quoting process. Quoting has evolved over the years, and we’re committed to making sure our processes continue to meet your needs. Our goal is to have quote submissions, once approved by your RSM, returned to you within one business day if not sooner.

We’re once again running the popular Loot for Brute® promotion, giving contractors an extra incentive to purchase and install our Brute® products. For every Brute® Mini, Brute FT® Wall-Hung or Brute FT® Floor Standing Boiler contractors purchase from September 8 through November 1, 2025, they’ll receive a VISA® Rewards Card. Brute® Mini = $50, Brute FT® Wall-Hung = $100 and Brute FT® Floor Standing = $150. Keep an eye out for more information.
Following the launch of our new AeroTherm® Series G2 hybrid electric heat pump water heaters on July 16, 2025, we will now begin to phase out the legacy version of the series (Gen 1). We will continue to accept orders of the legacy models at our discretion until the existing inventory has been depleted.
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Please be aware that we’ll not only have a booth at this year’s ASPE Tech Symposium, but we’re also presenters. We look forward to connecting with engineers from your territories and educating them on our product portfolio as well as the future of commercial water heating. Our presentation topic is “Navigating the Future of Commercial Water Heating: Key Insights on DOE 2026 Updates, Efficiency, Venting, and Retrofit Design.” Please help us spread the word to engineers in your region, we’d love to see them at booth 400! ASPE is September 24th through the 28th this year in Orlando, FL.
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