enewsletter-february-2025-commercial-buy-program

Posted on by jfetters

New Commercial Buy Program

Bradford White is pleased to announce a new Commercial Water Heater Buy Program. This will supersede the current Commercial Water Heater Program which will discontinue on March 3rd. Read more for an update on the new adjustments, some of the program’s advantages, and next steps of the rollout process. 

Highlights of the new Commercial Water Heater Buy Program

  •   Consistent pricing strategy 
  •   No stocking level requirements
  •   No changes to current multiplier structure
  •   Multiplier is based on the number of units ordered on a single purchase order shipped to one location

New Quantity Based Levels and Multiplier Tiers Per Purchase Order

Units On Purchase Order 1-2 3-4 5-6 7-14 15+ 24+ 48+
Multiplier0.760.710.6750.6450.630.630.63
Additional TermsNANANANANANA30-Days
Additional IncentivesNANANANANAYes*Yes*

*Half truck (24 pcs) and full truck (48 pcs) purchase orders receive additional incentives. Please contact your local Bradford White Representative or Regional Sales Manager for details.

Program Rollout Dates and Additional Information

  •   New Commercial Water Heater Buy Program will begin March 3rd, 2025.
  •   SLE models do not qualify towards this program.
  •   Updated freight terms (see Commercial Wholesale Price Schedule for complete details)
    • 1-6 Units shipped FFA and have a $100/unit handling fee (factory or rep warehouse).
    • 7+ Units shipped FFA and no handling fee (factory or emergency rep warehouses)

Please contact your Regional Sales Manager or feel free to reach out to Patrick Aquino, Senior Director of Commercial Sales, with any questions regarding the new Commercial Water Heater Buy Program.

February eNewsletter

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